Thursday, 15 March 2012

Keep on stepping for fairtrade

Dear Fairtrade supporter,
Wow, what a Fairtrade Fortnight! Together we’ve taken over 400,000 steps for Fairtrade. Congratulations!
But we still need lots more to reach our target of 1.5 million – that’s one for every farmer and worker around the world we aim to work with this year. We may have reached the end of Fairtrade Fortnight but that’s no reason to stop stepping throughout 2012.
Each step supports people like those in Masauko’s community. He’s from Kasinthula Sugar Cane Growers Co-operative in Malawi and has been touring the UK for the past two weeks spreading the word about Fairtrade. With the little extra they receive from the Fairtrade premium, the farmers have been investing in making their houses more sturdy, four bicycle ambulances and in a project which lights up the whole community – bringing electricity to their homes for the very first time and opening up chances to study, work and socialise.
Masauko has been fired up by the support he’s seen for Fairtrade on his tour around the UK: “I am so impressed with the passion, I will be taking a step, no two steps at a time for Fairtrade when I return to Malawi”.
So what now?
Why not take another step, or get your friends to take one too? You could treat your Mum with Fairtrade flowers for Mothers Day (18 March)? There’s loads more ideas here. Remember to add your steps to our step-o-meter.
Every single step counts. What will your next one be?

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